Over the last 10 years or more, I’ve read countless business books. I firmly believe each book has at least one “gem” that can help us expand or improve our organisations, whether in innovation, strategy, leadership or any of the other business functions. But that’s where the problem lies.
Books tend to focus on a business vertical: looking at the issues and impact of a specific business area. So marketing books only look at marketing issues, leadership books only look at leadership issues and so on.
It was always my dream, therefore, to write the book that made the horizontal connection, a book that links together all of the overlapping actions in a business Venn diagram. But I’ve been beaten to it.
Though Polar Unlimited’s dynamic book summary service www.readitfor.me , I was introduced to John Spence, who has written his own horizontal perspective in his current book Awesomely Simple. (Note the similarity in names?) Since then John and I have connected and are following each other’s posts and perhaps will together, demonstrate business is simple.
John can be followed on www.awesomelysimple.com - check him out.
